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Starting Amount
$
After
years
Dividend yield
%
Dividends reinvested
$
the Rubicon Project, Inc.
Type
Public
(NYSE: RUBI)
Industry Internet
Computer software
Advertising
Founded Los Angeles, California
(May 1, 2007 (2007-05-01))
Founders Craig Roah, Duc Chau, Frank Addante, Julie Mattern
Headquarters Playa Vista, California, U.S.
Area served
Worldwide
Key people
Frank Addante, Chairman
Michael Barrett, CEO
Website www.rubiconproject.com

Rubicon Project is an online advertising technology firm based in Los Angeles, California.

The company was founded in 2007 by Frank Addante, Craig Roah, Duc Chau and Julie Mattern, who had previously worked together at L90, an online advertising network.

By April 2009, the company had raised $33 million in venture funding led by Clearstone Venture Partners, IDG Ventures Asia and Mayfield Fund. The company also secured $8 million in venture debt from Silicon Valley Bank.

In February 2017, the company released its president and several other top executives.

On March 14, 2017, CEO and founder Frank Addante stepped down from his position to take the role of chairman. The company announced Michael Barrett, previously the chief executive of mobile advertising marketplace Millennial Media and chief revenue officer at Yahoo!, would be the new chief executive.

In September 2009, the company acquired OthersOnline, an audience profiling technology company based in Seattle.

In May 2010, the company bought Site Scout, a malware detection company also based in Seattle.

In October 2010, the company acquired Fox Audience Network from News Corp. in return for a minority stake in the company. It also received $18 million in additional funding led by Peacock Equity, the venture division of NBC Universal.

In May 2012, the company acquired Mobsmith, a mobile technology company.

In August 2012, the company became the top-ranked online advertising company in terms of reach, with a 96.2% audience share, according to rankings provided by ComScore. This placed Rubicon ahead of Google for the first time, and also ahead of other competitors such as AOL and AT&T.

In July 2013, the company expanded its executive ranks with the addition of 10 senior people.

In February 2014, the company filed for an IPO and went public in April 2014 opening at over $20 per share. The stock fell back to about $16 per share later in the month.

In March 2014, the company was named number two on the top Ad Exchange Entities by comScore.

Investment goal date:
Dividends reinvested
the Rubicon Project, Inc. RUBI report Q3 2017
Period
Date
Adjusted Actuals EPS
GAAP EPS
Q1 2018
2018-05-03
--
--
Q4 2017
2018-03-12
--
--
Q4 2017
2018-03-02
--
--
Q3 2017
2017-11-02
0.0000
0.0000
Q2 2017
2017-08-01
-0.1000
-0.2400
Q1 2017
2017-05-03
-0.1600
-0.3300
Q4 2016
2017-03-14
0.4400
-0.4400
Q3 2016
2016-11-02
0.3200
0.0700
Q2 2016
2016-08-02
0.1700
-0.0600
Q1 2016
2016-05-03
0.3100
0.0500
Q4 2015
2016-02-23
0.7200
0.4300
Q3 2015
2015-10-27
0.2300
-0.0700
There is presents forecasts or rating agencies and recommendation for investors about this ticker
Funds
Fund Name
Ticker shares
BlackRock Fund Advisors
1202907
BlackRock Inc.
2416321
BlackRock Institutional Trust Company, N.A.
757620
BOGLE INVESTMENT MANAGEMENT L P /DE/
747108
D. E. Shaw & Co., Inc.
697475
DIMENSIONAL FUND ADVISORS LP
1019934
HAP Trading, LLC
1277386
LSV ASSET MANAGEMENT
735924
Mayfield XII Management, L.L.C.
2207758
PEAK6 Investments, L.P.
1107199
PRESCOTT GROUP CAPITAL MANAGEMENT, L.L.C.
828256
PRIMECAP MANAGEMENT CO/CA/
2282800
ROYCE & ASSOCIATES LLC
684900
STATE STREET CORP
825948
Vanguard Group, Inc
1619460
Major Shareholders
Name Relationship
Total Shares
Holding stocks
BARRETT MICHAEL G.
3.0600% (1099138)
MM / RUBI / TRMR /
RAIFMAN GREGORY R
1.1700% (420459)
NXST / RUBI /
FRANKENBERG ROBERT J
0.1100% (39632)
NUAN / PLCM / RUBI / WAVX /
MOHN JARL
0.9900% (355850)
RUBI / SNI /
COPPLE BRIAN W
0.4300% (154110)
RUBI /
COLEMAN LEWIS W
0.0800% (28849)
DWA / IMDZ / RUBI /
TAPPIN TODD L
1.2300% (441327)
RUBI /
CLEARSTONE VENTURE PARTNERS III-A LP
15.5300% (5570406)
RUBI /
MAYFIELD XII A DELAWARE L P
0.1500% (53815)
RUBI /
Tuller Blima
0.0800% (28559)
MRVC / RUBI /
Day David
0.2900% (103328)
RUBI /
NEWS CORP
13.2300% (4746349)
NWSA / RUBI /
ADDANTE FRANK
5.0100% (1795969)
RUBI /
Spillane Robert F
0.1100% (39632)
RUBI /
Mandal Sumant
0.0900% (32458)
RUBI /
TROE LISA L
0.1000% (37482)
RUBI /
Patz Harry Jr
0.2800% (100000)
RUBI /
% ()